Is Your Online Store Compliant? The Complete Checklist
What the Saudi E-Commerce Law requires of every store, and how to make sure you meet it step by step.
Any online store that sells goods or services to consumers in the Kingdom is subject to the E-Commerce Law and its implementing regulation, alongside the Anti-Commercial Fraud Law, the Personal Data Protection Law, and VAT rules. Compliance is not a formality. It is what shields you from fines and consumer disputes, and at the same time it builds customer trust and lifts your order completion rate.
Most of the law's requirements cluster around a few clear points: disclosing the provider's identity, displaying the price inclusive of VAT, granting the consumer a right of withdrawal and return, following advertising rules, protecting customer data, and publishing clear terms and conditions. Address all of these in a tight terms-and-conditions page, which the Sighaty D-02 template (Online Store Terms) covers.
Use the checklist below to review your store item by item. Any line you cannot tick is the exact compliance gap you should close first.
Get the D-02 Online Store Terms templateThe core compliance checklist
Review each item against your store. Every line is drawn directly from the E-Commerce Law or the regulations tied to it.
- Provider disclosure: the entity's legal name, commercial registration number, and a working contact channel (email or phone) shown clearly in the store.
- All-inclusive price: display the total price inclusive of VAT (15%) and any extra fees, so the customer knows the final amount before paying.
- Right of withdrawal and return: a clear statement of the consumer's right to return the product within the legal period and conditions, and the refund mechanism.
- Published terms and conditions: a terms page the customer can read before completing the order, covering delivery, payment, cancellation, and liability.
- Non-misleading advertising: product descriptions and images are truthful and match reality, with no false claims or fake discounts that breach the advertising rules.
- Data protection: a privacy policy stating what data is collected and why, with the customer's consent, in line with the Personal Data Protection Law.
- Order record: providing the customer with an order summary and confirmation, and issuing a valid simplified tax invoice on purchase.
Disclosing the provider's identity
The law requires every store to disclose the provider's identity to the consumer before contracting, so the customer knows who they are dealing with and how to reach them if a problem arises. The absence of this information is among the most common violations, and among the easiest to fix.
- The full legal name of the entity as it appears in the commercial register.
- The commercial registration number (or the entity's unified number).
- A direct contact channel the customer can actually use.
- The entity's national address where applicable.
All-inclusive price and the right of return
The customer must see the final price they will pay, inclusive of VAT and any fees, with no surprises at checkout. The right of withdrawal and return must also be clearly stated, along with the cases where this right does not apply by law (such as certain digital products or made-to-order goods).
الأسعار المعروضة في المتجر شاملة ضريبة القيمة المضافة بنسبة (١٥٪). يحق للمستهلك إعادة المنتج خلال المدة النظامية المقررة بشرط أن يكون بحالته الأصلية ودون استخدام، ويُسترد المبلغ بالطريقة نفسها التي تم بها الدفع. ولا يسري حق الإرجاع على المنتجات المستثناة نظاماً.
Prices shown in the store are inclusive of value added tax at 15%. The consumer may return the product within the prescribed legal period provided it is in its original, unused condition, and the amount is refunded through the same method of payment used. The right of return does not apply to products excluded by law.
Set the period and the exceptions to fit your product type before publishing.
Advertising and protecting customer data
Advertising rules prohibit misleading descriptions, false claims, and fake discounts. Images and descriptions must reflect the actual product. As for customer data, it may not be collected, used, or retained except for the stated purpose and with the data subject's consent, while keeping it secure under the Personal Data Protection Law.
- Keep the privacy policy at a visible, easy-to-reach link.
- Obtain explicit consent before sending marketing messages.
- Do not collect more data than needed to complete the order.
- Review discounts and offers so they are genuine and provable.
How to apply the checklist to your store
- Create a standalone terms-and-conditions page using template D-02 and fill in your entity's details.
- Add the disclosure details (legal name, registration number, contact) in the site footer and the About page.
- Configure price display to show VAT-inclusive amounts, and enable issuing a simplified tax invoice on purchase.
- Publish a clear return and withdrawal policy and a privacy policy, and link both from a visible link.
- Run through every line in the core checklist, and close any item you cannot tick.
Frequently asked questions
Do I have to show my commercial registration number in the store?
Yes. The E-Commerce Law requires disclosing the provider's identity before contracting, which includes the entity's legal name, its commercial registration number, and a working contact channel. Keep them visible in the site footer or the About page.
Does the displayed price have to include VAT?
Yes. The customer must see the final price inclusive of 15% VAT and any extra fees before paying, with no surprises added at checkout. A valid simplified tax invoice must also be issued on purchase.
What are the most common gaps in Saudi online stores?
The most frequent are missing provider identity disclosure, no clear return and withdrawal policy, prices shown without VAT, and a missing privacy policy. These four are what you should verify first.
Is a single terms-and-conditions page enough?
A well-drafted terms page covers most requirements, but it works together with visible disclosure details on the site, a privacy policy, VAT-inclusive pricing, and proper invoicing. Template D-02 gives you a ready terms page to start from.
This guide was prepared and reviewed by a lawyer licensed in the Kingdom. The content is general guidance, not legal advice; consult a licensed lawyer for your specific case. Where an Arabic and an English text exist, the Arabic text prevails.