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TEMPLATE REFERENCED-08
Certified

Electronic Advertising Compliance Checklist: A Review Tool Certified by a Licensed Saudi Lawyer

Category
Online stores and privacy
Language
Arabic + English
Format
Editable DOCX

CERTIFICATION RECORD

This template was prepared and reviewed by a licensed Saudi lawyer and is kept current as the Kingdom's regulations change.

Where an Arabic and an English text exist, the Arabic text prevails

A checklist run before publishing any campaign or sponsored post, covering advertiser identity, claims, prices, ad labeling, approvals, and records, and bilingual.

Electronic advertising is the thing a business publishes most and reviews legally least. One post with a price that excludes VAT, a claim with no evidence on file, or a paid collaboration without an advertising label is enough to open a complaint that arrives months later, when nobody remembers who approved the creative. Sighaty template D-08 is a checklist drafted against the advertising provisions of the E-Commerce Law, consumer protection rules, the advertising licence requirement for paid content creators, and the Personal Data Protection Law, to be run before publishing each campaign or sponsored post, in two parallel languages with the Arabic text prevailing on any difference.

Get the E-Ads Compliance Checklist TemplateD-08

What this checklist is and when you need it

The checklist is a practical review page with tick boxes that you run before pressing publish. It covers the advertiser's identity and the appearance of the commercial registration and trade name on the destination page, the truthfulness of claims and the evidence held on file to support them, prices shown in full including VAT with the true previous price and the offer period stated on discounts, and the labeling of paid content as advertising along with the paid creator holding the required licence.

  • A store or business launching a paid advertising campaign on any platform.
  • A paid collaboration with an influencer or content creator needing labeling and a licence.
  • A marketing message campaign by email, SMS, or messaging apps.

What the smart-fill asks and what you receive

This document is the exception in the library: its smart-fill is almost nothing, because the checklist itself is fixed certified prose that does not change from one business to another. The template asks only about the sign-off boxes at the end of the list, the line for who prepared the review and who approved it, by name or by date, so the checklist comes out ready for internal sign-off.

The rest of the rows come ready as they are: licensing for third-party marks, content, and music, no counterfeit marks, and accurate comparisons; sectoral approvals for regulated products before advertising them; marketing messages sent only to recipients with valid consent, with a working opt-out and targeting data used in line with the Personal Data Protection Law and the privacy policy; respect for public morals and platform rules with the Arabic version reviewed by a capable native reviewer; and finally record-keeping: the final creative, the approvals, the evidence for claims, the licences, and dated publication screenshots. Within minutes you receive a formatted bilingual Word document, ready to print or fill for each campaign separately.

Why a lawyer-certified template beats a free download

Free checklists are written for other markets, so they review things that do not concern you and skip what does: disclosing the commercial registration on the destination page, VAT-inclusive pricing, the advertising licence for a paid creator, and the recipient's consent before a marketing message. The Sighaty template is certified by a licensed Saudi lawyer, written around what an advertiser is actually asked here, and updated with the regulations. Its real value sits in the records row: when a complaint lands months later, the difference between a strong position and a weak one is finding the evidence on file with the name of who approved it and the date.

Frequently asked questions

When do I use the checklist, with each campaign or once in a while?

With each campaign or sponsored post, not as a periodic review. Claims, prices, and offers change from one ad to the next, and a periodic review does not catch a flaw in a creative published between two rounds. The checklist takes a few short minutes per campaign and documents that the review happened.

Does this checklist replace the influencer contract?

No. The checklist is a pre-publication review tool, while the Influencer Agreement C-07 is the contract that governs the relationship with the creator: scope, consideration, rights, labeling, and liability. Using both is the sensible position, since the contract binds the influencer to label and hold a licence, and the checklist verifies that it actually happened before publishing.

Which item is most often missed in electronic advertising?

Two items: the true previous price on discounts, and record-keeping. The first because many offers raise a price then cut it, which the rules treat as misleading. The second because nobody thinks about evidence until asked to produce it, and by then the creative has been taken down from the platform and the proof went with it.

Get the E-Ads Compliance Checklist TemplateD-08

The content is general guidance, not legal advice; consult a licensed lawyer for your specific case.